Save The Rainforest : Certificate at FiveFour Clothing's Website

Here you can see an example of an organisation that bought a Save The Rainforest Certificate:

http://rainforestredemptionpolice.blogspot.com/2011/08/extraordinary-discoveries-save.html

Now look at the list of names that consider FiveFour as friends

http://store.fivefourclothing.com/fans

Doubtless FiveFour bought the certificate innocently hoping it would demonstrate to customers the company's comittment to the environment. The question is, were any of the celebrity customers above influenced to buy FiveFour Clothing because of the certificate?

Moreover have these customers attempted to enhance their public images by associating themselves with an apparently virtuous company the way some stars do with a Toyota Prius?

Surely no-one on that list of celebity fans would be happy to find out they might have been duped into a scam. These are some of the world's biggest entertainers. None of them would want their reputations tarnished by being involved in such a scam, however innocent they were or however tenuous the link.